Difference between revisions of "Digitrak"

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{{Infobox packaging
| Creator = [[AGI Incorporated]]
| Capacity = Single CD
| Patents = [http://www.google.com/patents/about?id=3yQlAAAAEBAJ 5,307,927]
| Trademark = Digitrak
| TM_Filed = 26 Oct 1990 <small>(original)</small><br/>22 Oct 1992 <small>(after abandoning)</small>
| TM_FirstUse = 07 Nov 1990 <small>(publication)</small><br/>22 Jan 1991 <small>(''The Soul Cages'')</small>
| TM_Reg = 7 Dec 1993 <small>(No. 1,809,141)</small>
| TM_Abandoned = 18 Sep 1992 <small>(inadvertent)</small>
| TM_Canceled = 23 Dec 2000
}}
'''Digitrak''' is the brand name for a CD packaging format created by [[AGI Incorporated]]. Similar to AGI's earlier [[Digipak]], the Digitrak consists of a plastic CD tray glued into a wraparound cardboard jacket featuring the release's artwork.
'''Digitrak''' is the brand name for a CD packaging format created by [[AGI Incorporated]]. Similar to AGI's earlier [[Digipak]], the Digitrak consists of a plastic CD tray glued into a wraparound cardboard jacket featuring the release's artwork.


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The first CD to use Digitrak packaging was Sting's ''The Soul Cages'', released on A&M Records in January 1991. The design was immediately controversial due to its extensive use of cardboard -- which was seen as negating any environmental benefit from its replacement of the all-cardboard longbox -- and because it was seen as much less durable than the standard CD jewel case. Aside from Bonnie Raitt's ''Luck Of The Draw'', issued later that year on Capitol, virtually no other releases used the packaging, and it was quickly abandoned.
The first CD to use Digitrak packaging was Sting's ''The Soul Cages'', released on A&M Records in January 1991. The design was immediately controversial due to its extensive use of cardboard -- which was seen as negating any environmental benefit from its replacement of the all-cardboard longbox -- and because it was seen as much less durable than the standard CD jewel case. Aside from Bonnie Raitt's ''Luck Of The Draw'', issued later that year on Capitol, virtually no other releases used the packaging, and it was quickly abandoned.
The design is protected under U.S. Patent Number 5,307,927. AGI inadvertently abandoned the Digitrak trademark in 1992, re-filed for it later that year, and finally canceled it in 2000.


[[Category: CD packaging]]
[[Category: CD packaging]]

Latest revision as of 17:17, 19 June 2010

Digitrak
Creator AGI Incorporated
Capacity Single CD
US Patents 5,307,927
"Digitrak" Trademark (US)
Filed 26 Oct 1990 (original)
22 Oct 1992 (after abandoning)
First Use 07 Nov 1990 (publication)
22 Jan 1991 (The Soul Cages)
Registered 7 Dec 1993 (No. 1,809,141)
Abandoned 18 Sep 1992 (inadvertent)
Canceled 23 Dec 2000

Digitrak is the brand name for a CD packaging format created by AGI Incorporated. Similar to AGI's earlier Digipak, the Digitrak consists of a plastic CD tray glued into a wraparound cardboard jacket featuring the release's artwork.

Offered as a "environmentally friendly" replacement for the longbox, Digitrak packaging unfolds into a shape similar to the longbox's dimensions. It was sold in this form with plastic rails along the sides to hold the packaging in place. After sale, the plastic rails would be discarded and the packaging folded down to roughly the same size as a standard jewel case.

The first CD to use Digitrak packaging was Sting's The Soul Cages, released on A&M Records in January 1991. The design was immediately controversial due to its extensive use of cardboard -- which was seen as negating any environmental benefit from its replacement of the all-cardboard longbox -- and because it was seen as much less durable than the standard CD jewel case. Aside from Bonnie Raitt's Luck Of The Draw, issued later that year on Capitol, virtually no other releases used the packaging, and it was quickly abandoned.